Britney Spears is already milking her fans for all their worth with the announcement of a ‘PREMIUM FAN EDITION‘ of her upcoming 7th studio album, Femme Fatale (pre-order it HERE). The album, which is SUPPOSEDLY scheduled to drop on March 15th, features the hit single “Hold It Against Me” and was already on my list. Now, with this ‘Premium Fan Edition‘ dangling in front of me for $75.00 dollars I don’t know what to do anymore.
I’m not usually one for gimmicks but this release does seem pretty sweet. It comes with a 32-page hardcover photo book, a deluxe album CD with EXCLUSIVE artwork, a 7″ vinyl picture disc (A-Side, “Hold It Against Me,” B-Side Instrumental) AND a deluxe album digital download on the release date (since the special edition won’t be arriving for a week). Not only that but fans will get an instant MP3 download of the single “Hold It Against Me,” which lets be honest is bullshit since her fans already downloaded it the day it came out. Oh well. While this is obviously a marketing scheme designed to get Brit Brit fans to drop boat loads of money, it’s a smart one because Jive knows that fans WILL. It’s still undecided if THIS FAN will be spending the $75.00. Don’t hold it against me…
In other news, Brit surprised fans with a little 5 second teaser clip of the new Jonas Åkerlund-directed music video for “Hold It Against Me” which appears to be premiering next Friday. Brit tweeted the clip yesterday, February 4th:
@britneyspears: 14 days, 14 teasers, 1 World Premiere of #HIAM http://bit.ly/h43NCI -Britney
Amazing! While 5 seconds is not NEARLY enough time to make any sort of assessment, it looks like it’s gonna be hot. Check out the clip below.